Nanyang Technological University
ORCID: 0000-0002-5370-0823
Research Interests
Digital Media
Cultural Heritage
Design Innovation
AI in Creative Industries
Typography and Communication Design
Professional Affiliations
- Associate Vice Provost (Strategy) at NTU
- Director of the Board of Directors of Nanyang Academy of Fine Arts
- President of the Singapore Society of Asian Studies
- Chairman of the Innovation & Academic Excellence Committee (IAEC) of Nanyang Academy of Fine Arts
- Scientific Board Member of the Human Factors in Communication of Design Scientific Board
Academic Honors
- Red Dot Award (Communication Design)
- GOOD DESIGN™ Award
- AIGA 50 Books
- IF Communication Design Award
- Design for Asia Award – Silver Award
- Novum Design Award 2020 – Golden Award
- World Design Rankings – Best Designer in Singapore
- over 80 international accolades.
Professional Experience
Professor at School of Art
Associate Vice Provost (Strategy) at NTU
former Associate Dean (Students) of CoHASS
Director of Board of Directors
Nanyang Academy of Fine Arts
President of Singapore Society of Asian Studies
Scientific Board Member of Human Factors in Communication of Design
former Creative Director at Publicis Group
and Ogilvy & Mather (Singapore and London).
Biography
Professor Jesvin Yeo is an award-winning designer, researcher, and academic leader whose work bridges cultural heritage, design innovation, and human well-being. Recognised for her interdisciplinary approach, she integrates visual communication design with cultural preservation. Educated at the Nanyang Academy of Fine Arts (Dip), Curtin University (BA), Central Saint Martins (MA), and Nanyang Technological University (PhD), Professor Yeo's formation bridges Western critical design thinking with Asian cultural scholarship. Her early experience in leading advertising agencies continues to shape a practice that is both strategic and deeply human. She is the author of eight books on cultural heritage. Her creative works have been exhibited internationally at the Basel School of Design, Museum für Kommunikation Berlin, Centre Pompidou Shanghai (West Bund Museum), Taiwan Design Museum, and Hong Kong Heritage Museum. She serves as Associate Vice President (Strategy) for Undergraduate Education at NTU and a Board Director of Nanyang Academy of Fine Arts.
Awards & Recognition
- Red Dot Award (Communication Design)
- GOOD DESIGN™ Award
- AIGA 50 Books
- IF Communication Design Award
- Design for Asia Award – Silver Award
- Novum Design Award 2020 – Golden Award
- World Design Rankings – Best Designer in Singapore
- over 80 international accolades.
Publications & Representative Works
Complete Bibliography
2025
2025: A Framework for Inclusive Mobile Application Design: Insights from Singapore''s Visually Impaired Community (International Journal of Asia Digital Art and Design)
2022
2022: Forgotten Heritage: Uncovering Singapore''s Traditional Chinese Puppets (Basheer Graphic Books)
2021
2021: A collection of Singapore''s fading traditional crafts and trades (Basheer Graphic Books)
2019
2019: Linking Education and Research: A Roadmap for Higher Education Institutions at the Dawn of the Knowledge Society (Preprints)
2017
2017: A phenomenographic study of students'' conceptions of design research
2017
2017: Conceptions of design research: discursive phenomenography in undergraduate visual communication design research (ITERATIONS Design Research and Practice Review)
2015
2015: Vanishing wisdom + memory (National Library Board and Basheer Graphic Books)
2015
2015: Vanishing materials (National Library Board and Basheer Graphic Books)
2015
2015: Vanishing crafts (National Library Board and Basheer Graphic Books)
2014
2014: Using blog to develop an online exhibition for typography research and education (DESIDOC Journal of Library & Information Technology)
2014
2014: The design of user-defined packaging as a tool to educate visual education students (The International Journal of Design Education)
2014
2014: A phenomenographic study of students'' conceptions of formal research procedures (The International Journal of Design Education)
2014
2014: An overview of research methods in visual communication design education (International Journal of Design Creativity & Innovation)
2012
2012: Beyond typography: Form and function (The International Journal of the Book)
2012
2012: Designing for tradition: Singapore''s vanishing trades (The Design Society Journal)
2012
2012: Kopi Sua'' style: Colonial cosmopolitanism and the sculptures of tombs in bukit brown cemetery (The Design Society Journal)
2011
2011: Beyond Typography: Exploration of experimental book design through typeface anatomy (The International Journal of the Book)
2011
2011: Beyond Typography: Experiments in form (Design Principles and Practices: An International Journal)
Nanyang Technological University)
and their experiences of formal research procedures and the design process (National Institute of Education
